A CRM that Kenyan businesses actually use
Most CRMs are built for big offices and sit empty because nobody types into them. In Afritelligence the CRM fills itself: every sale at the till, every quote and every payment adds to the customer's profile, so you know what each customer buys, how often, and what they owe.
Leads come in from a QR code or a web link you share on WhatsApp, Facebook or a poster, or are added by your sales team in the field. Each lead has an owner, a stage and a next follow-up, and your team gets reminders so nobody is forgotten.
- ✓Leads from a QR code or web link, or added by the team
- ✓Sales pipeline with stages and the value of each deal
- ✓Follow-up reminders for each salesperson
- ✓Quotes that become sales or invoices in one tap
- ✓Bulk SMS to customers, and one-tap WhatsApp messages
- ✓Customers who stopped buying, so you can win them back
For field sales teams
Salespeople record visits with their GPS location, log calls and meetings, and each sees only their own leads and customers. Owners see targets, visits and results for the whole team.
What is CRM software?
CRM (customer relationship management) software keeps track of your customers and potential customers: who they are, what they bought, what they asked about, what they owe and when to follow up.
Afritelligence is CRM software built into the point of sale, for businesses in Kenya. Every sale builds the customer's profile automatically, so you see real buying history — not just contacts.
Who uses CRM software?
Businesses in Nairobi, Mombasa, Kisumu, Nakuru, Eldoret and Thika that sell to repeat customers, contractors, institutions or on credit use a CRM to sell more and chase less.
- ✓Wholesalers and distributors with sales reps
- ✓Hardware shops selling to contractors
- ✓Businesses giving goods on credit
- ✓Service businesses following up leads and quotes
CRM features
What the CRM side does:
- ✓Customer profiles from every purchase
- ✓Leads and a sales pipeline
- ✓Follow-up reminders on each person's dashboard
- ✓Quotes that become sales in one tap
- ✓Customer credit, statements and balances
- ✓Bulk SMS to customers and groups
- ✓Customers who stopped coming back
- ✓Sales team performance
How it works
A new enquiry becomes a lead. You log calls and visits, send a quote and set a follow-up. When they buy, the lead becomes a customer and every later sale adds to their history. Customers who go quiet show up so you can call them back.
What it replaces
The contacts on your phone, the notebook of who owes what and the reminders you forget. With CRM software it's one list, linked to real sales.
How to choose CRM software
Choose CRM software that:
- ✓Is connected to your sales, not a separate list
- ✓Handles leads, quotes and follow-ups
- ✓Tracks credit and balances
- ✓Sends SMS in your country
- ✓Works on a phone for staff in the field
Getting started
Your customers build themselves as you sell; add leads as they come in. Ask us on WhatsApp for a demo or the price.
